It’s the spirit of competition and the need for smart fun that brought Play The Future (PTF) co-creators Andy Nulman and Parisa Foster together to create a mobile app that turns everyday life into one big game.
One of the more rewarding aspects to our work at Provocateur involves helping professionals find their voices and make a difference in their spheres of influence, while remaining responsible, effective ambassadors for their brands.
The Provocateur team is buzzing this morning about the latest video from Belgian rapper Stromae, one of Montreal’s favourite international artists in the past few years.
There’s a debate raging in journalistic circles about a controversial innovation in marketing: Native advertising a.k.a. advertorials a.k.a. sponsored content a.k.a. the worst thing to happen to journalism ever, according to many journalists.
Over-sharing in an era of peak connectedness is common. Unfiltered emotion and half-developed theses are routinely tossed onto social media platforms with great ease. If we’re so quick to share, why, then, is there still a stigma surrounding unsharing?
Polling is an integral part of political storytelling. The news of who’s up and who’s down, who’s ahead and who’s gaining ground drives the narrative of much of our news. But what happens when polling is wrong or miscalibrated? If polls aren’t a true reflection of reality, then we’re doing a great deal of damage…
DetailsWhen time is ticking, and the sword of Damocles hangs over your beaded brow, formality tends to go out the window. The speed of news and current affairs is unrelenting, and the need to connect with a journalist or news outlet – in that moment – tends to overwhelm, sometimes leaving little room for nuance…
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Especially in the midst of a pandemic, going viral may not be a good thing For those who have followed me on Twitter long enough to remember the ‘good old days’, when bad #cdnpoli jokes and sarcasm felt more appropriate, let me first point out the obvious: no individual — not me, nor any pundit,…
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Critical PR and web channels for effective, altruistic business communications, crisis #etiquette and equipment recommendations
A little self-reflection goes a long way in PR I love vinyl. My DJ days are long behind me, but I still like to collect records — mostly releases by near and dear friends because I’m in bed by 10pm and this is how I support music in 2020. Recently in Montreal, a provincial government…
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