
Paré: How to Inject Empathy into Your Comms
What to consider when making your internal and external comms more humane The pandemic changed everything. And while some changes will take some getting used
TNKR Media serves thinkers who tinker with those ideas, creating useful media that informs and enlightens.
TNKR Media serves thinkers who tinker with those ideas, creating useful media that informs and enlightens.
Our marketing specialists offer remote, on-demand newsroom services and a light public relations boutique experience, streamlining the ‘thought leadership’ process.
TNKR’s media industry analysis, and highlights from our staff and partners
What to consider when making your internal and external comms more humane The pandemic changed everything. And while some changes will take some getting used
It’s a complicated time. Global conflicts can hit close to home, leading to workplace anxiety, zapping productivity and creating liabilities for organizations. The more people
The TNKR Media team offer their suggestions to get around news blocking Canada’s 0nline New$ @ct (Bill C-Eight33n) is leading to some pretty strange, desperate
Public relations in the New Normal era demands flexibility, empathy and commitment No one has the time anymore to “circle back” with public relations
Bridging all-powerful AI tools and the lost art of letter-writing It’s been two years since we last discussed the importance of newsletters in crisis
Marketing content can be enhanced using tools like ChatGPT if there’s always a Human in the Loop ChatGPT and other AI by their own
What to consider when making your internal and external comms more humane The pandemic changed everything. And while some changes will take some getting used
It’s a complicated time. Global conflicts can hit close to home, leading to workplace anxiety, zapping productivity and creating liabilities for organizations. The more people
The TNKR Media team offer their suggestions to get around news blocking Canada’s 0nline New$ @ct (Bill C-Eight33n) is leading to some pretty strange, desperate
Compelling, authentic and informative content is now the currency of artful PR. With our Thinkbait formula, the goal is to produce original writing and broadcasting that considers best practices in both web marketing and news media, as well as audience quality of life.
Insightful, connected consultants are debriefed by leaders monthly or quarterly to ensure consistent messaging, and to help enhance media skills though content planning and coaching sessions; media ‘therapy’ to measure impact and build a legacy.
Compelling, authentic and informative content is now the currency of artful PR. With our Thinkbait formula, the goal is to produce original writing and broadcasting that considers best practices in both web marketing and news media, as well as audience quality of life.
Insightful, connected consultants are debriefed by leaders monthly or quarterly to ensure consistent messaging, and to help enhance media skills though content planning and coaching sessions; media ‘therapy’ to measure impact and build a legacy.
Trusted, reliable PR and content for bold professionals. Established in 2012 and led by managing partners Dan Delmar and Jessica Mailas, the group of millennial media veterans supports leaders, often in the professional services, with compelling native content aimed at creating long-term value and utility for their communities.
In 2016, the internet changed. Specifically, social media algorithms and how they incentivize us. And so we changed, too.
Read our working whitepaper on how organizations can systematize informative, ethical and meaningful native content, inspired by classic journalism and the latest neuroscience.
The TNKR Media approach to business communications encourages leaders and spokespeople to see the forest…
Our producers inform and enlighten with writing, podcasts and other multimedia content for your site’s blog, media or news sections, crafted with empathy and purpose.
Media shepherds coaching your ambassador(s) on sector-specific messaging, laying the foundation for innovative comms strategy and knowledge-sharing.
With useful content, engaged communities and confidence, media relations helps promote your best ideas to mainstream news or specialty media, joining national conversations.
Principled communicators helping professionals make constructive contributions to public conversations
Leadership and wisdom cannot be automated but our strategists' work is supported by proven AI tools that boost efficiency and reduce consulting costs.
We don't pay for coverage or engage in influencer marketing, instead focusing on organic or earned media, along with modest investments in social media.
Guided by best practices in Canadian broadcasting and journalism, we provide a healthy, productive framework for even the most difficult conversations.