Delmar: How to weather the 2020 content storm

If you’re publishing marketing or journalism content this year, expect dwindling clicks and engagement. Here’s how you can stay connected to your audience while cutting your marketing spend. UPDATE 19/02/20: Some predictions from this blog have been revised, downward unfortunately. More on the politically-charged digital landscape in this informative piece from The Atlantic: The Billion-Dollar…

Paré: Credit Where Credit Is Due

Stop being polite and start claiming your victories – before someone else does Altruism is nice and all, but sometimes it feels good to be recognized for our hard-earned victories. That recognition may be harder to come by though if you’re a faceless cog in some byzantine corporation, but less so in news media and…